<- Cindy Te
Sous - AI App
Simplifying Grocery & Food
Management Through AI
Whether you're at home or on your way to the grocery store, Sous is at your command and ready to help you stay organize with your groceries with integrated AI.
Skip to Final Design
TEAM
Ava Maciulewski
Cindy Te
Robyn Wight
Steve Wu
SCOPE
UX/UI
Mobile Design
INDIVIDUAL ROLE
As one of the main UI Designers, I focused on the design system and main user flows.
[ Challenge + Research ]
What makes something as easy as buying food difficult?
Through three quick research methods with 9 different participants, the reasons why came down to three main things.
No Time -> Wasted Timer
Shoppers who cannot afford the time to plan their grocery trips can spend excess time shopping, forget what their shopping for, or buy unnecessary products.
Preparation
Those who were at least slightly prepared to shop were able to eliminate some of the common issues mentioned before.
No Planning Needed
While it might be easy to buy stuff, planning before grocery trips can be challenging.
[ Insights ]
“Sometimes I’ll plan out my grocery trips to prepare, but it takes effort.”
While it might be easy to buy stuff, planning before grocery trips can be challenging. Due to these challenges, shoppers who cannot afford the time to plan their grocery trips can spend excess time shopping, forget what their shopping for, or buy unnecessary products.
Opportunity
How might we develop a system that fits into daily routines to simplify grocery planning and ease the overall shopping experience?